Algorithm Update Emergency

Have you noticed your website traffic fall after a recent Google Core Update? Do you keep getting asked, “What happened?!”

This is normal in the ever-changing world of search, and you may not have done anything wrong. Google is continuously improving its algorithm and what ‘good’ looks like, meaning there will always be winners and losers with each update.

In the initial days of a new update, websites can see a rollercoaster of traffic changes, but it’s important not to panic or make huge decisions. Once the dust has settled – that’s when we can jump in and see what needs to be done.

We’ll start by identifying the impact by analysing your website’s performance before and after the update to find the root cause of your ranking drop. We’ll review your overall website and content strategy and also look at which of your search competitors benefited from the update and why.

Since we always stay up-to-date on the latest industry news and constantly analyse the changes across the search results, we know what to look for and how to put your website and content in the best position to recover those losses.