SEO Audit London
Audit what you’re doing to find out what is and isn’t working.
Get a comprehensive examination of your website with actionable recommendations to improve performance and visibility.
Gain clarity. Find the blockers. Get a plan.
Research, Technical, Strategy
Our Promise
We only ever have somebody running a project who has been doing SEO Audits for a long time.
Identify the problems your users and search engines are experiencing
About London SEO Audits
If your website isn’t performing how you’d like, you need to know why. Our SEO audits give you a full picture of what’s working, what isn’t, and what to do next. No generic reports. No vague advice. Just experienced SEO consultants showing you what’s really going on.
Our audits give you more than a list of problems. Whether traffic has dropped, your content isn’t getting seen, or you’re not ranking for the terms that matter – we’ll uncover the issues, explain what matters and why, and give you clear, prioritised recommendations on how to fix them.
You can implement changes in-house, work with your developers – or ask us to handle it all. Whatever you choose, we’ll make sure it’s done right.
Why get an SEO audit?
✓ Get independent, expert advice to make informed decisions
✓ Find and fix those technical issues holding your website back
✓ Prioritise what matters, based on real data
Increase organic traffic from existing rankings, SERP features, and more commercial terms
Earn long-lasting growth and success, not just short-term spikes
Take actions that feel right, make sense and improve your business and the web
Our office is based at The Bottle Factory, just off Old Kent Road, close to Bermondsey, London Bridge, and Elephant and Castle. Full of character and rich in history, this repurposed space has been transformed into a creative hub for artists, distillers, designers, filmmakers, manufacturers, and coders – making it the perfect home for Good Signals to grow and create.
Why does that matter? Well, building a business here was no accident. We’re at the centre of a thriving creative tech community and surrounded by ambitious independent businesses who inspire us every day.
Not in the UK? No worries. We have clients as far away as Australia. Our days can often start as early as 5 a.m to catch those Down Under before they finish for the day. We’re always up and ready to work with clients across different timezones, and we’ve found it doesn’t take long to find a rhythm that works, wherever you are in the world.
Related Services
Leading SEO Audit Services in London
London SEO and website audit service
Our audits give you more than a list of problems. We’ll explain what matters, why it matters, and how to fix it. You can implement changes in-house, work with your developers – or ask us to handle it all.
What’s included in your SEO audit?
- Technical crawl and health check
- Site structure and indexing review
- On-page SEO and content analysis
- Keyword performance and opportunity mapping
- Backlink profile and authority assessment
- Analytics and tracking audit
- Search competitor analysis and benchmarking
- Actionable, prioritised recommendations
Our SEO Audit Process
1. Vision
We start by understanding your business goals, audience needs, and the role your website plays in the bigger picture. This isn’t just about fixing issues – it’s about aligning your site with your ambitions.
2. Situation
We simulate how search engines experience your site. Our technical audit checks everything from crawlability and broken links to site speed, mobile rendering, and internal linking. We dig into your analytics and rankings to identify drop-offs, gaps, and quick wins.
3. Potential
We run keyword and opportunity research to show where the growth lies. This includes finding missed terms, mapping commercial intent, and uncovering what your search competitors are doing better than you – and how to change that.
4. Content audit
We identify which content is helping you grow, and which is holding you back. That includes low-performing pages, duplicate content, keyword cannibalisation, and missed opportunities for long-tail search.
5. Link and authority analysis
We assess your backlink profile for quality, relevance, and risk. Then we show you how to attract links from the right kinds of sites to support your growth.
6. Strategy
Everything is pulled together into a roadmap: what to fix now, what to improve over time, and how to turn your website into a consistent driver of business results.
Specialist SEO audits in London
Website migration audits
Planning or recovering from a CMS, domain, or tech stack migration? We’ll make sure nothing gets lost in the move, and your organic traffic is protected.
Recovery audits
Lost rankings or traffic? We’ll investigate what happened – be it a Google update, technical issue, or content problem – and show you how to recover.
Penalty audits
Got hit by a manual action or suspect an algorithmic penalty? We’ll diagnose, clean up, and help you file a reconsideration request with Google.
Free SEO Audit in London
We always take a look at your website before jumping on a call. This includes a free mini SEO audit to help you understand where things stand. It’s not the full deep dive – but it’s a great way to get a sense of how we work, what we look for, and what might be holding your site back.
No pressure. No sales pitch. Just real, helpful insight.
Just to be clear: We don’t offer full audits for free. Our full SEO audits are bespoke, thorough, and based on decades of hands-on SEO experience. If you’re serious about improving your performance, we’ll build you a tailored audit that’s worth every penny.
How much does an SEO audit cost?
Our audits are tailored to your site, goals, and challenges. Here’s a guide:
Standard SEO audits
- From £1,500 (small websites)
- From £2,500 – £5,000 (medium websites)
- From £5000+ (large or complex websites)
Specialist SEO audits
- Recovery & migration audits: from £5000
- Penalty audits: from £3500
How long does does an SEO Audit take?
Timeframes depend on your site’s size and scope, but here’s what to expect:
- Standard audits: 14 days to one month
- Larger/advanced audits: One month – three months
- Specialist audits: 14 to two months
We’ll confirm delivery timelines when we scope your audit.
