If you, like us, do CRO in London, there are plenty of conferences exploring all aspects of conversion rate optimisation to choose from. Here are just a few planned over the coming months to inspire you:
1. The Best Conference for Customer Engagement: Customer Engagement Summit 2022
Offering free tickets this year to encourage the return of in-person marketing events, the Customer Engagement Summit will be going into its 10th year of running this year.
The theme for this year’s event is ‘The Only Constant is Change: The Role of Human Experience and Technology in Transforming CX’, encouraging the sharing of strategy and innovative ideas post-pandemic to improve customer experience and consequently CRO.
Located at Park Plaza in Westminster, the event will be taking place on 15th November 2022.
We are thrilled to announce our opening keynote for the 2022 Customer Engagement Summit!— Engage Customer (@EngageCustomer) September 28, 2022
We will have the pleasure of hearing from Tarv Nijar, Global Senior Director, Global Strategic Insights CX & AI at @McDonalds 🎉
Check out the details here > https://t.co/hqQ3HJcL7f pic.twitter.com/1w59SFGlQd
2. The Best Conference for the CRO Expert: Martech Summit London
£495 for a standard day pass
The Martech Summit is a two-day event organised with the idea of bringing more senior marketing executives together. Located at etc. venues 133 Houndsditch, over 50 speakers from some of the top brands will be attending to speak on topics of e-commerce marketing, CRM and brand loyalty.
When? 17th and 18th November 2022
However, if you can’t make it this year don’t panic! There’s another conference planned for May 2023 – although the event location and ticket prices for this are yet to be confirmed.
3. The Best Conference for Self-Involvement: B2B Marketing Expo
With 150+ speakers over the two-day event, B2B Marketing Expo boasts not only a wealth of interesting speakers but also panel debates and masterclasses for attendees to get involved in. There’s even a networking happy hour scheduled for each day for post-conference socialising!
It will be taking place on 22/23rd November at ExCel London. Although a number of topics are planned to be covered, a particular focus this year is being made on Conversational Marketing, Social Media Trends and E-commerce.
From SEO to martech & everything in between… #B2BMarketing22 and #MTEX22 EXPO will bring together the best of all things marketing @ExCeLLondon on 22-23 November 2022.— B2B Marketing Expo & Marketing Technology Expo (@B2BMarketingEX) September 14, 2022
See our 2022 Conference Themes https://t.co/SYsSDsF5BX #innovation #marketing pic.twitter.com/RjpII7lxNi
4. The Best Conference for the Future Focused: Experimentation Elite
£199 + VAT
A unique one-day event bringing together CRO marketers wanting to advance their knowledge. As the name suggests, the key theme of discussion is experimentation, and how this is integral to success in CRO with case studies from a number of different speakers.
With speakers from the likes of ASOS and Net-a-Porter on the lineup, there is a focus on innovation and how this contributes to success in CRO and CX.
The conference, at etc. venues St Paul’s will take place on 8th December 2022.
Advance your knowledge and skills with this one day event that will showcase some of the world’s leading CRO experts.— experimentationelite (@EXelite22) September 9, 2022
12 practical sessions from 16+ ‘top of their game’ speakers who will cover:
ONLY £199+VAT book your ticket today 👉 https://t.co/pZn0k4HrFR #Exelite22 #UX pic.twitter.com/pzTLdD7GSp
5. The Best Conference for the Football Fan: Figaro Digital Conference
Covering a wide variety of Digital Marketing topics but particularly focusing on the evolving relationship between brand and consumer, this event is shaping up to be a really exciting day.
It’s also being held at the Emirates Stadium, an extra bonus for any football fans out there. Although the list of speakers is yet to be finalised, Figaro has stated their intentions for the speakers attending to leave attendees feeling empowered and inspired.
When? 8th December 2022
Welcome to #measurecamp London pic.twitter.com/33r2o9UCsH— François Joly ? (@tuf) September 21, 2019
6. The Best Conference … that’s not in London: Brighton SEO 27
Tickets are either free from the ballot or £510+ VAT if unsuccessful
Our geography isn’t that awful, but it’s not one to be missed. Brighton SEO is one of the best for covering a range of topics. Although you might just miss out on the October in-person conference, there’s another in-person opportunity on 20/21 April 2023.
Located at the Brighton Centre, you can always rely on the most insightful and relevant speakers from the likes of Google and many more.
Who’s off to Brighton SEO on Friday?— Bluebell Digital Marketing (@Bluebelldigital) October 3, 2022
Looking forward to catching up with some digital marketing colleagues – too cold for fish and chips on the pier?#brightonseo #brighton #seo pic.twitter.com/T1uanvX00E
7. The Best Conference that you might not know about: Measure Fest
£510 standard ticket (also includes Brighton SEO 2-day pass)
Measure Fest is a spin-off event from Brighton SEO that places focus on analytics, business intelligence and CRO. It generally takes place the day before Brighton SEO starts, with free entry given to both days of Brighton SEO if you buy a Measure Fest Ticket. That’s three days of conference access for the price of one!
This is a far smaller scale event than its larger sister conference, with only 11 speakers throughout just one day. However, with a much more refined set of speakers primarily on CRO, this is perfect for the CX fanatic!
The 2023 conference will be happening on 19th April.
Nerdy digital marketing goodness time 🧐 @MeasureFest #measurefest #brightonSEO pic.twitter.com/TtquRSrssb— Amy Thompson-Ross (@Amyhr95) September 12, 2019
8. The Best Conference for the Introvert: DigiMarCon At Home
Early Bird Ticket Price TBC
DigiMarCon is a global conference that holds events across the globe both in person and online. They offer an ‘at home’ option perhaps for attendees that live too far away to travel to the events or would prefer to gain insight from the comfort of their homes.
The event offers a 24/7 live stream of a range of speaker topics to accommodate those in different time zones. Next year it will be taking place on 21/22 April, and whilst tickets aren’t available yet, the event has been noted by the likes of CNN and NBC – it’s a popular one not to miss out on! In previous years celebrity figures such as The Jonas Brothers have been in attendance, so who knows could make an appearance at the next event!
It was great hearing Kevin Jonas talk about Snapchat, but I unfortunately left my JoBros poster at home. #DIGIMARCON pic.twitter.com/J8dPXCPp6y— Andy Pei (@AndyPeiLA) May 29, 2015
9. The Best Conference for the World Traveller: #DMWF – Digital Marketing World Forum
£299 for an early bird two-day ticket
This agenda for this year’s London Digital Marketing World Forum focuses on topics of Conversion Rate Optimization and E-Commerce, with the future of digital marketing also sitting top of the bill. Speakers this year will be attending from top businesses including American Express, Condé Nast and Ocado.
#DMWF London is just one date of a series of conferences worldwide, with the event travelling across Europe, Asia and North America this Autumn.
When and Where? 23/24 June 2023 at the Business Design Centre, London
10. The Best Conference for Networking: Technology For Marketing
After returning as an in-person event for the first time this year, the 2023 conference is planned to be better than ever. Located at the ExCel centre on 27/28 September 2023, over 10,000 brands will be in attendance over the two days. TFM prides itself on the exceptional networking opportunities it provides its attendees, with 200 other hours of insightful sessions being planned for the two-day event.
Tickets aren’t available as of yet, but check their page for updates on when these will be available!
With conference options to suit every Digital Marketer’s needs, it’s become more accessible to keep up with the latest CRO trends and innovations. These events are also perfect for networking and building a professional network, making it easier than ever to drive performance both personally and professionally. With some organisers yet to release their 2023 dates, you really are spoilt for a choice of conferences to attend!
However, if CRO isn’t your thing and you still want to be involved, here’s a list of SEO-focused conferences that might be more of interest to you.